ICICI Lombard, Vega in pact
Offering personal accident insurance cover with every helmet
image for illustrative purpose
Mumbai: ICICI Lombard General Insurance Company has collaborated with Vega Helmets to provide a personal accidental policy on every online purchase of Vega Helmet to increase road safety awareness and inculcate the habit of protection. Each helmet buyer gets personal accident insurance cover with sum insured of Rs 1 lakh. The cover is applicable on a worldwide basis.
On the collaboration, Sanjeev Mantri, Executive Director, ICICI Lombard, said: "In today's world of innumerable uncertainties, an insurance cover has assumed far greater significance than ever before. A personal accident cover embodies this exact sentiment and provides the insured and their loved ones a financial security blanket in the event of an untoward incident."
Girdhari Chandak, MD, Vega Helmets, said: "Through this tie-up with ICICI Lombard General Insurance, we are able to protect both the riders' physical and financial well-being and provide them with a holistic and well-rounded bundle of protection."
Additionally, ICICI Lombard has always been a stout supporter of road safety and has undertaken several activities under our 'Ride to Safety' initiative which aims at creating awareness about safety rules. Taking the spirit ahead, this tie-up takes the company one step closer to ensuring an individual's personal security.
The insurer has always endeavoured to go beyond its business focus and contribute to all stakeholders' wellbeing, including the community at large. The Ride to Safety campaign by the insurer is a nationwide initiative to create an action-oriented road safety programme, especially among children and parents.
Since 2016, ICICI Lombard has held over 700 road safety workshops in the metros and other major cities across India, spreading awareness among 2 lakh children and their parents. Further, over 1.3 lakh children and their parents have received ISI-marked child-specific helmets, as part of the exercise. The recent launch of a road-safety anthem further strengthens the initiative's resolve and enables it to resonate with the masses in a unique and heartfelt manner.
